Jones was born on May 13, 1931 in a rural area of Crete, Indiana, to James Thurman Jones (1887-1951), a World War I veteran, and Lynetta Putnam (1902-1977). Jones was of Irish and Welsh descent; he later claimed partial Cherokee ancestry through his mother, but his maternal second cousin later stated this was likely untrue. Economic difficulties during the Great Depression necessitated that Jones' family move to the town of Lynn in 1934, where he grew up in a shack without plumbing.

In 1960, Indianapolis Mayor Charles Boswell appointed Jones director of the Human Rights Commission. Jones ignored Boswell's advice to keep a low profile, finding new outlets for his views on local radio and television programs. When the mayor and other commissioners asked Jones to curtail his public actions, he resisted and was wildly cheered at a meeting of the NAACP and Urban League when he yelled for his audience to be more militant, and then climaxed with, "Let my people go!"  During this time, Jones also helped to racially integrate churches, restaurants, the telephone company, the police department, a theater, an amusement park, and the Methodist Hospital. After swastikas were painted on the homes of two African-American families, Jones personally walked the neighborhood comforting local black people and counseling white families not to move, in order to prevent white flight.  Jones set up stings to catch restaurants refusing to serve black customers and wrote to American Nazi leaders and then leaked their responses to the media. When Jones was accidentally placed in the black ward of a hospital after a collapse in 1961, he refused to be moved; he began to make the beds and empty the bed pans of black patients. Political pressures resulting from Jones' actions caused hospital officials to desegregate the wards.  Jones received considerable criticism in Indiana for his integrationist views. White-owned businesses and locals were critical of him. A swastika was placed on the Temple, a stick of dynamite was left in a Temple coal pile, and a dead cat was thrown at Jones' house after a threatening phone call. Other incidents occurred, though some suspect that Jones himself may have been involved in at least some of them.

Answer the following question by taking a quote from the article: How did the black people feel about him?