Background: The Temptations are an American vocal group who released a series of successful singles and albums with Motown Records during the 1960s and 1970s; their work with producer Norman Whitfield, which started with the Top 10 hit single "Cloud Nine" in October 1968, pioneered psychedelic soul, and was significant in the evolution of R&B and soul music. The band members are known for their choreography, distinct harmonies, and flashy wardrobe. Having sold tens of millions of albums, the Temptations are one of the most successful groups in music history. Featuring five male vocalists and dancers (save for brief periods with fewer or more members), the group formed in 1960 in Detroit, Michigan under the name The Elgins.
Context: In May 1971, the Temptations finally found a permanent replacement for the first tenor position in twenty-year-old Baltimore native Damon Harris. Otis Williams, Edwards, Franklin, Street, and Harris continued recording and performing, and Norman Whitfield continued producing hits for them. There were Top 40 hits such as "Superstar (Remember How You Got Where You Are)" (1971), a message from the Temptations to David Ruffin and Eddie Kendricks, and "Take a Look Around" (1972). During this period, the group toured with Quiet Elegance as their back-up singers. Quiet Elegance featured Lois Reeves, the sister of Martha Reeves, alongside Frankie Gearing and Millie Vaney-Scott.  Late 1972 saw the release of "Papa Was a Rollin' Stone", a magnum opus written by Norman Whitfield and Barrett Strong and produced by Whitfield. Originally a three-minute record written and produced for the Undisputed Truth, Whitfield took the somber tune and created a sprawling, dramatic twelve-minute version for the Temptations--a forerunner of the extended single, soon to become popular in clubs and discotheques. An edited seven-minute version was released as a single and became one of the longest hit singles in music history: it hit number 1 on the pop charts and number 5 on the R&B charts. In 1973, "Papa Was a Rollin' Stone" won the Temptations their second Grammy for Best R&B Performance by a Group. Whitfield and arranger/conductor Paul Riser won the award for Best R&B Instrumental Performance for the instrumental version on the B-side, and Whitfield and Barrett Strong won the songwriting Grammy for Best R&B Song.  After "Papa Was a Rollin' Stone", Whitfield stopped working with Barrett Strong, and began writing the Temptations' material on his own. The success of "Papa" led Whitfield to create more elongated, operatic pieces, including the Top 10 hit "Masterpiece" (1973) and several of the tracks on the resulting Masterpiece album. Tensions developed between Whitfield and the group, who found Whitfield arrogant and difficult to work with, and the group citing his habitual tardiness, his emphasis of the instrumental tracks at the expense of their vocals on many of his productions, and the declining singles and albums sales as other sources of conflict, sought to change producers. Otis Williams complained about Whitfield's actions and the Temptations' stagnant sales to Berry Gordy; as a result, the group was reassigned to Jeffrey Bowen, co-producer of the 1967 In a Mellow Mood album.  The final Norman Whitfield-produced Temptations album, 1990, was released in December 1973, and included the Top 30 single "Let Your Hair Down". Shortly afterwards, Whitfield left Motown, and in 1975 established Whitfield Records, taking the Undisputed Truth and Willie Hutch with him, along with Rose Royce---who performed an instrumental track for "Let Your Hair Down" before recording their 1976 smash "Car Wash."
Question: Did it win awards?
Answer: 

Problem: Background: Herbert Marshall McLuhan  (July 21, 1911 - December 31, 1980) was a Canadian professor, philosopher, and public intellectual. His work is one of the cornerstones of the study of media theory. Born in Edmonton, Alberta, McLuhan studied at the University of Manitoba and the University of Cambridge. He began his teaching career as a professor of English at several universities in the U.S. and Canada before moving to the University of Toronto in 1946, where he remained for the rest of his life.
Context: During his years at Saint Louis University (1937-1944), McLuhan worked concurrently on two projects: his doctoral dissertation and the manuscript that was eventually published in 1951 as the book The Mechanical Bride: Folklore of Industrial Man, which included only a representative selection of the materials that McLuhan had prepared for it.  McLuhan's 1942 Cambridge University doctoral dissertation surveys the history of the verbal arts (grammar, logic, and rhetoric--collectively known as the trivium) from the time of Cicero down to the time of Thomas Nashe. In his later publications, McLuhan at times uses the Latin concept of the trivium to outline an orderly and systematic picture of certain periods in the history of Western culture. McLuhan suggests that the Middle Ages, for instance, was characterized by the heavy emphasis on the formal study of logic. The key development that led to the Renaissance was not the rediscovery of ancient texts but a shift in emphasis from the formal study of logic to rhetoric and language. Modern life is characterized by the re-emergence of grammar as its most salient feature--a trend McLuhan felt was exemplified by the New Criticism of Richards and Leavis.  In The Mechanical Bride, McLuhan turned his attention to analysing and commenting on numerous examples of persuasion in contemporary popular culture. This followed naturally from his earlier work as both dialectic and rhetoric in the classical trivium aimed at persuasion. At this point his focus shifted dramatically, turning inward to study the influence of communication media independent of their content. His famous aphorism "the medium is the message" (elaborated in his 1964 book, Understanding Media: The Extensions of Man) calls attention to this intrinsic effect of communications media.  McLuhan also started the journal Explorations with anthropologist Edmund "Ted" Carpenter. In a letter to Walter Ong dated May 31, 1953, McLuhan reported that he had received a two-year grant of $43,000 from the Ford Foundation to carry out a communication project at the University of Toronto involving faculty from different disciplines, which led to the creation of the journal.  At a Fordham lecture in 1999, Tom Wolfe suggested that a major under-acknowledged influence on McLuhan's work is the Jesuit philosopher Pierre Teilhard de Chardin whose ideas anticipated those of McLuhan, especially the evolution of the human mind into the "noosphere". In fact, McLuhan warns against outright dismissing or whole-heartedly accepting de Chardin's observations early on in his first published book The Mechanical Bride (p. 32): "This externalization of our senses creates what de Chardin calls the 'noosphere' or a technological brain for the world. Instead of tending towards a vast Alexandrian library the world has become a computer, an electronic brain, exactly as in an infantile piece of science fiction. And as our senses have gone outside us, Big Brother goes inside. So, unless aware of this dynamic, we shall at once move into a phase of panic terrors, exactly befitting a small world of tribal drums, total interdependence, and super-imposed co-existence."
Question: What was that about?
Answer:
surveys the history of the verbal arts (grammar, logic, and rhetoric--collectively known as the trivium) from the time of Cicero down to the time of Thomas Nashe.