Background: Robyn Rihanna Fenty was born on 20 February 1988, in Saint Michael, Barbados. Her mother, Monica (Braithwaite), is a retired accountant of Afro-Guyanese background, and her father, Ronald Fenty, is a warehouse supervisor of Afro-Barbadian and Irish descent. Rihanna has two brothers, Rorrey and Rajad Fenty, and two half-sisters and a half-brother from her father's side, each born to different mothers from his previous relationships. She grew up in a three-bedroom bungalow in Bridgetown and sold clothes with her father in a stall on the street.
Context: Early in her career, Rihanna made clear her interest in fashion and desire to work in the clothing design industry. In November 2011, Rihanna announced her first fashion venture with Armani. In February 2013, Rihanna presented her first women's spring fashion collection at London Fashion Week for British street fashion brand River Island, collaborating with her personal stylist Adam Selman. They published two more collections for the brand, a summer edition released on 25 May 2013 and an autumn edition released on 10 September 2013. The fourth and last collection for River Island, the winter edition was released on 7 November 2013. Rihanna went on to collaborate with numerous fashion house's including Dior, Stance and Manolo Blahnik. In March 2015, it was announced that Rihanna had been chosen as the new face of Dior; this makes her the first black woman to be the face of Dior.  In December 2014, it was confirmed that Rihanna would become the creative director of the fashion sportswear Puma, overseeing the brand's women's line which will include collaborations in apparel and footwear. In the fall of 2015, Rihanna released her first trainer with Puma, and the sneaker sold out online with three hours of its pre-sale launch. Over the next two years, Rihanna released various other footwear in different colorways and styles, which were all met positively by both critics and buyers. 2016 saw Rihanna debut her first clothing line in collaboration with Puma at New York Fashion Week; the collection was met with rave reviews from fashion critics. In the spring of that year, Rihanna debuted her second collection at Paris Fashion Week and was met with critical acclaim. Vogue magazine praised the collection and Rihanna, stating "Sometimes when a famous person tries his or her hand at another discipline, the results can be uneven. And yet there are those special cases when making the switch leads to a good surprise. Judging by the collection she showed today, we can add Rihanna to that list." In Autumn 2017, Rihanna x Puma returned to New York, for the debut of their autumn collection, like previous lines the collection was met with positive reviews. Vogue Magazine stated "Fenty x Puma has kept one step ahead, so to speak, thanks in part to shoe designs that think outside the box--Rihanna is the first woman to have won Footwear News's coveted Shoe of the Year award, after all."  Rihanna has become a fashion icon. On 2 June 2014, Rihanna received the Fashion Icon Award at the 2014 Council of Fashion Designers of America Fashion Awards at the Lincoln Center's Alice Tully Hall. Regarding this, she said, "Fashion has always been my defense mechanism". Mexican singer Becky G told Latina magazine that Rihanna is one of her style icons.
Question: What is her involvement with Puma and fashion?. Whats the answer?
Rihanna would become the creative director of the fashion sportswear Puma,