Page Joseph Falkinburg, the eldest of three children, was born in Point Pleasant, New Jersey, the son of Sylvia (nee Seigel) and Page Falkinburg Sr. Falkinburg was raised by his father during his early years, after his parents divorced. The name "Dallas" came from his love of the Dallas Cowboys. His brother, Rory, and sister, Sally, were raised by their maternal grandmother.

Page developed a yoga fitness program initially called Yoga for Regular Guys Workout or YRG after recovering from ruptures to his L4/L5 discs in 1998 and discovering the health benefits of yoga through his former wife, Kimberly. His favorite kind of yoga (according to his "Yoga for Regular Guys" book published in 2005) is "Power Yoga," an American-style version of "Ashtanga Style" yoga. Page worked with Doctor of Chiropractic Dr. Craig Aaron, the "Yoga-Doc" and developed the Yoga for Regular Guys Workout.  Page developed the book into a series of workout videos titled DDP YOGA (formerly YRG). DDP Yoga was featured in a video about Arthur Boorman in May 2012. The story was picked up by the mainstream media, including Good Morning America. The video describes the journey of Arthur Boorman, a disabled war veteran who was told by doctors he would never walk again. After 15 years on crutches, Boorman lost 140 pounds in 10 months and regained the ability to walk and run without his crutches, back braces or leg braces.  On February 21, 2014, Page appeared on the ABC series Shark Tank, where he was seeking $200,200 for a 5% share in the company. He declined to sell a 50% share for that same amount. He had hoped to use the money to develop a mobile app. The investors believed the company's profits ($800,000 in the previous year) would fall. Page later said he sold more than $1 million worth of product in the first six days after his appearance.

Why did he believe in yoga enough to start his own program?
Page developed a yoga fitness program initially called Yoga for Regular Guys Workout or YRG after recovering from ruptures to his L4/L5 discs